Cove Marketing Studio delivers boutique marketing support shaped by over 15 years of experience managing high-profile brands, national campaigns, and seamless event activations across tourism, retail, property, and hospitality. What sets Cove apart is its ability to blend big-brand strategy with a local, personalised approach — delivering tailored results for Queensland businesses that want clarity, cohesion, and cut-through.

With over 15 years of experience in national and local brand marketing, Melissa Papa has managed major campaigns and events for brands such as Crowne Plaza, Westfield, Quest Apartments, and David Jones. From launching new properties to rolling out roadshows with Sony Music, she brings high-level strategy and hands-on execution together in one offering.
Cove Marketing Studio was created to offer Queensland businesses access to top-tier marketing without the agency fluff — just smart, beautifully executed work, driven by results.